GREENCREST Explores How to Future-Proof Your Business in its Latest Ignite Your Business® Podcasts

Columbus Chamber
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Columbus Dispatch and Columbus CEO Editor Katy Smith interviews GREENCREST CEO Kelly Borth about the marketing agency turning 30 this year.

COLUMBUS, Ohio (May 18, 2021) — For a business owner, it is never too late to prepare for the future. In GREENCREST’s latest Ignite Your Business® Podcasts, Central Ohio small business owners discuss valuable tips  that can help companies stand strong as business strategy evolves, overcome unexpected future challenges and  successfully transition to the next generation.

In its recent podcast, the Ignite Your Business® Podcast talks to Kelly Borth, GREENCREST chief strategy officer  and CEO, on celebrating 30 years in business and what it takes to drive client success.

“In our 30 years in business, GREENCREST has adapted to a marketing landscape that has never stopped shifting,”  Borth explains. “Perhaps one of the most seismic shifts in the way companies approach marketing has been the  advent of social media. GREENCREST has been able to quickly evolve into one of the leading expert agencies on  social media strategy and content, which has helped our clients engage with their customers and prospect more  effectively.”

Highlights of the most recent Ignite Your Business® Podcast include:

Episode 74: In this Ignite Your Business® Podcast, Kelly Borth is interviewed by Katy Smith, editor of Columbus CEO and business editor of Columbus Dispatch, and discusses how the agency has continually helped its clients increase revenue, gain market share and strengthen their brands.

Episode 75: No one can predict the future, but every business owner can prepare for disruptions. In this Ignite Your Business® Podcast, GREENCREST has five tips to future-proof your company and build resilience for whatever challenges the future brings.

Episode 76: What important things should a business owner consider when they see the next chapter on the horizon? In the latest Ignite Your Business® Podcast, Kevin Prather, financial advisor and partner at TransitioNext Advisors, discusses “Taking the Next Step: Making Successful Business Transitions.” Kevin sat down to share concepts, such as “pre-liquid wealth,” and how to manage work and personal finances when your business is ready to grow.

Past podcasts have featured guests, such as Joel Guth, founder and CEO of Gryphon Financial Partners; Geoff  Kunkler, marketing partner at Carlile Patchen & Murphy; and Michael Ella, director of family wealth consulting at Key  Private Bank. Listen to the Ignite Your Business® Podcast at: https://greencrest.com/ignite-your-business-podcast/. The Ignite Your Business® Podcast also is published every other Monday on iTunes, Stitcher and Spotify.

About GREENCREST  

Inspired in 1990, GREENCREST — a full-service marketing, advertising, public relations, digital and social media  agency — specializes in brilliantly executed communications programs that follow the GREENCREST philosophy:  Brand. Plan. Ignite your Business.SM GREENCREST is a Google Partner Agency and the only brand-certified  agency in Central Ohio. At GREENCREST, we turn market players into industry leaders®. For more information, visit  https://greencrest.com/.

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For more information, contact:
Julie Hamlin
614-885-7921
jhamlin@greencrest.com